Privacy Policy
01 | INTRODUCTION
At Promenad (Interactive Walks AB, VAT: SE559455-2100 Ostgotagatan 14, 11632 Stockholm), we are passionate about geo-based storytelling.
Our Privacy Policy is designed to provide you with clear and transparent information about how we collect, use, and disclose your personal information on our website at https://promenad.app, on our application Promenad available on AppStore and Google Play. We are committed to protecting your privacy and complying with applicable data protection laws, including the EU General Data Protection Regulation 2016/679 (“GDPR”), and any other applicable data protection laws and regulations.
In accordance with the GDPR, we collect and process your personal information only for specified and legitimate purposes, and we take appropriate measures to ensure the confidentiality, integrity, and security of your personal information. We also provide you with certain rights regarding your personal information, such as the right to access, correct, and delete your personal information, regardless of your geographic location or residency. For more information on how to exercise these rights and request the deletion of your personal data, please refer to Section 6, "User Rights," of this privacy policy.
We may share your personal information with third-party service providers and government authorities when necessary to provide our services and comply with applicable laws and regulations. By using our website or services, you consent to the terms of this Privacy Policy, including our compliance with the GDPR. If you have any questions or concerns, please feel free to contact us at info@promenad.app
02 | INFORMATION WE COLLECT
When you use the Promenad app we may collect three types of information from you: personal, sensitive, and usage information. By collecting this information, we can provide you with a better experience and improve our services, while ensuring that your data is protected and used only in accordance with our privacy policy.
A. Personal Information
"Personal Information" refers to any data or viewpoint that has the potential to reveal the identity of an individual or enable their identification. We may collect personal information from you, such as your name, email address, date of birth, as well as performance data and achievements within the Promenad app. This information is used to contact you or to verify your identity, and is collected for business or legal purposes.
B. Sensitive information
We understand the importance of protecting sensitive information, such as financial information, health information, racial or ethnic origin, political opinions or affiliations, religious or philosophical beliefs, and sexual orientation. We will not obtain Sensitive Information unless we have your written consent. This ensures that your sensitive information is protected at all times and is only used for legitimate purposes in the context of the services we provide.
C. Usage Information
We may collect usage information about your interaction with our website at promenad.app, our Promenad application. This information may include: IP address, device type, operating system, as well as time and date of access, and cookies and other tracking technologies. This information is used to improve your user experience and address technical issues. We are committed to being transparent about our data collection practices and to providing you with clear and concise information about how we collect, use, and protect your data. The GDPR acknowledges that Usage Information, even though mostly anonymous, can be utilized cumulatively to directly or indirectly establish your identity. Any Usage Information that could be used to identify you, along with your Personal Information, will be jointly referred to as "Personal Data" in this Privacy Policy.
03 | USE OF INFORMATION
By using the Promenad app you give your consent for us to process your Personal Data for legitimate business objectives. This includes managing and operating the services (such as account registration, achievements), providing customer service, sending you updates and notices, confirming your identity, complying with legal requirements, monitoring trends and activities, conducting research, enhancing our services and developing direct marketing. We will only process your Personal Data for other purposes where there is a legal basis to do so, or with your notice and/or consent. We take appropriate measures to ensure that your data is protected and used only in accordance with our privacy policy.
While it is optional for you to provide your Personal Data, we may require it to offer you the Promenad app. However, we respect your right to privacy, and you have the option not to disclose your Personal Data when interacting with us, as long as it is lawful and practical.
A. Information You Voluntarily Provide
The information we may collect from you through your use of the Promenad app includes information you voluntarily provide to us such as your contact data (including name, email address), username, and account credentials (password stored in an encrypted hashed form for security purposes). Additionally, any content you post on your Promenad profile may also be collected. It is important to note that by providing this information, you consent to its use in accordance with this Privacy Policy.
B. Information We Automatically Collect
We may automatically collect certain types of information when you use our promenad app. This includes Service Use Data, which refers to the features you use, such as the duration of app usage, what episodes are being experienced and other related data. We also collect Device Data, such as information about your device or browser, and Location Data, which may include imprecise location information. To gather this information, we use various tracking technologies, including Log Files, Cookies, and Pixels. Log Files document events related to your use of the Promenad app while Cookies serve as a unique identifier for your browser and allow us to remember your preferences and support security features. Pixels transmit information about your usage to a server and are combined with Cookies to track the activity of a particular browser on a specific device. Note that you can manage Cookies through your browser settings.
C. Information from Third-Party Sources
In order to provide you with the Promenad app we may collect information from third-party sources, such as social networks or gaming platforms, with your permission or as authorized by law. If we collect your personal information from these sources without your awareness, we will make reasonable efforts to inform you about the collection and the circumstances surrounding it. Additionally, the Promenad app may contain third-party plug-ins and links to external sites, including our Third Party Distributor Platforms. We recommend reviewing the privacy policies of these third-party operators to learn about their data collection, use, and disclosure policies. We cannot be held responsible for the services provided by third-party sites, plug-ins, or services integrated with the Promenad app. For a complete list of these third-party sites, plug-ins, or services, please send an email to info@promenad.app
04 | DISCLOSURE OF INFORMATION
When using the Promenad app, you acknowledge and consent to the potential disclosure of your Personal Data to third-party service providers, such as account administration providers, analytics companies, website crash reporting providers or customer support providers. These third-party service providers are required to maintain a level of privacy protection similar to that provided in this Privacy Policy.
We may share your Personal Data with various parties, such as our team, external consultants, contractors, agents, and Related Undertakings, as well as potential investors and financiers. Additionally, we may disclose your Personal Data to government and regulatory authorities, or third parties with your consent. We may also share your Personal Data when required by law or to prevent harm.
05 | SECURITY OF PERSONAL DATA
Protecting your Personal Data is a top priority for us, and we have put in place appropriate technical and organizational measures to safeguard it against misuse, loss, and unauthorized access, modification, or disclosure. However, please note that no security measures can guarantee complete protection, and we cannot be held liable for any breaches of security or unauthorized access, modification, or disclosure of your Personal Data by third parties. Nevertheless, we are committed to reporting any data breaches that could affect your rights and freedoms to the relevant supervisory authority and to you if the breach poses a significant risk. Once we no longer need your Personal Data, we will take steps to erase or anonymize it, except if we're required by law to retain it for a longer time. Our processing of your Personal Data is subject to the European Union's General Data Protection Regulation, which lays out the rules for handling personal data in the EU. We are dedicated to complying with these requirements and ensuring the security and privacy of your Personal Data.
06 | USER RIGHTS
Personal Data Access, Correction and Deletion
We are committed to protecting your personal information in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR). If you have any requests regarding your Personal Information, please reach out to us. We strive to provide you with prompt access, correction, or deletion of your data, subject to certain exceptions.
Under the GDPR and other relevant laws:
1. You have the right to access or correct the Personal Information we hold about you;
2. You can request the deletion of Personal Data that is no longer used for a legitimate purpose;
3. You are entitled to receive a readable copy of all the Personal Data we hold about you and request restricted processing of your Personal Data while any complaints or concerns are being resolved. There is no fee for making an access request, but we may charge an administrative fee for providing a copy of your Personal Data. To protect your privacy, we may require you to provide identification before releasing the requested information.
To exercise your rights regarding your data, including access, correction, deletion, requesting a readable copy, and initiating restricted processing of your Personal Data, please submit a request via email to info@promenad.app
Your request will be promptly processed and your data will be permanently deleted within 30 days.
Unasubscribing
Under the GDPR and ePrivacy Regulation, you have the right to opt-out from direct marketing. If you wish to exercise this right, you can modify or withdraw your consent at any time by sending an email to info@promenad.app or by clicking on the 'unsubscribe' link in any direct marketing communication. It's important to note that some non-marketing related messages related to your account will be sent automatically as part of your use of the Promenad app. As a result, you may not be able to unsubscribe from receiving such messages.
Children
We are committed to protecting the privacy of children and do not knowingly collect personal information from individuals under 18 years of age without the consent of their parent or legal guardian. If you are a parent or legal guardian who believes that we have collected personal information from your child without your consent, please contact us immediately at info@promenad.app
07 | CHANGES TO THE POLICY
We reserve the right to update and modify this Privacy Policy at our discretion. Any changes will take effect immediately upon posting the revised Privacy Policy on our website. By continuing to use the Promenad app after we post the revised policy, you agree to its terms, except where we are required by law to obtain your explicit consent. It is your responsibility to review this policy periodically and stay informed about any updates or changes.
08 | APPLICABLE LAW AND JURISDICTION
This Privacy Policy shall be governed and construed in accordance with the laws of Sweden. Any dispute arising under or related to this Privacy Policy shall be resolved exclusively by the courts of Stockholm, Sweden.
09 | CONTACT INFORMATION
Please feel free to contact us if you have any questions or complaints regarding our Privacy Policy.
info@promenad.app
Last updated November 22, 2023
At Promenad (Interactive Walks AB, VAT: SE559455-2100 Ostgotagatan 14, 11632 Stockholm), we are passionate about geo-based storytelling.
Our Privacy Policy is designed to provide you with clear and transparent information about how we collect, use, and disclose your personal information on our website at https://promenad.app, on our application Promenad available on AppStore and Google Play. We are committed to protecting your privacy and complying with applicable data protection laws, including the EU General Data Protection Regulation 2016/679 (“GDPR”), and any other applicable data protection laws and regulations.
In accordance with the GDPR, we collect and process your personal information only for specified and legitimate purposes, and we take appropriate measures to ensure the confidentiality, integrity, and security of your personal information. We also provide you with certain rights regarding your personal information, such as the right to access, correct, and delete your personal information, regardless of your geographic location or residency. For more information on how to exercise these rights and request the deletion of your personal data, please refer to Section 6, "User Rights," of this privacy policy.
We may share your personal information with third-party service providers and government authorities when necessary to provide our services and comply with applicable laws and regulations. By using our website or services, you consent to the terms of this Privacy Policy, including our compliance with the GDPR. If you have any questions or concerns, please feel free to contact us at info@promenad.app
02 | INFORMATION WE COLLECT
When you use the Promenad app we may collect three types of information from you: personal, sensitive, and usage information. By collecting this information, we can provide you with a better experience and improve our services, while ensuring that your data is protected and used only in accordance with our privacy policy.
A. Personal Information
"Personal Information" refers to any data or viewpoint that has the potential to reveal the identity of an individual or enable their identification. We may collect personal information from you, such as your name, email address, date of birth, as well as performance data and achievements within the Promenad app. This information is used to contact you or to verify your identity, and is collected for business or legal purposes.
B. Sensitive information
We understand the importance of protecting sensitive information, such as financial information, health information, racial or ethnic origin, political opinions or affiliations, religious or philosophical beliefs, and sexual orientation. We will not obtain Sensitive Information unless we have your written consent. This ensures that your sensitive information is protected at all times and is only used for legitimate purposes in the context of the services we provide.
C. Usage Information
We may collect usage information about your interaction with our website at promenad.app, our Promenad application. This information may include: IP address, device type, operating system, as well as time and date of access, and cookies and other tracking technologies. This information is used to improve your user experience and address technical issues. We are committed to being transparent about our data collection practices and to providing you with clear and concise information about how we collect, use, and protect your data. The GDPR acknowledges that Usage Information, even though mostly anonymous, can be utilized cumulatively to directly or indirectly establish your identity. Any Usage Information that could be used to identify you, along with your Personal Information, will be jointly referred to as "Personal Data" in this Privacy Policy.
03 | USE OF INFORMATION
By using the Promenad app you give your consent for us to process your Personal Data for legitimate business objectives. This includes managing and operating the services (such as account registration, achievements), providing customer service, sending you updates and notices, confirming your identity, complying with legal requirements, monitoring trends and activities, conducting research, enhancing our services and developing direct marketing. We will only process your Personal Data for other purposes where there is a legal basis to do so, or with your notice and/or consent. We take appropriate measures to ensure that your data is protected and used only in accordance with our privacy policy.
While it is optional for you to provide your Personal Data, we may require it to offer you the Promenad app. However, we respect your right to privacy, and you have the option not to disclose your Personal Data when interacting with us, as long as it is lawful and practical.
A. Information You Voluntarily Provide
The information we may collect from you through your use of the Promenad app includes information you voluntarily provide to us such as your contact data (including name, email address), username, and account credentials (password stored in an encrypted hashed form for security purposes). Additionally, any content you post on your Promenad profile may also be collected. It is important to note that by providing this information, you consent to its use in accordance with this Privacy Policy.
B. Information We Automatically Collect
We may automatically collect certain types of information when you use our promenad app. This includes Service Use Data, which refers to the features you use, such as the duration of app usage, what episodes are being experienced and other related data. We also collect Device Data, such as information about your device or browser, and Location Data, which may include imprecise location information. To gather this information, we use various tracking technologies, including Log Files, Cookies, and Pixels. Log Files document events related to your use of the Promenad app while Cookies serve as a unique identifier for your browser and allow us to remember your preferences and support security features. Pixels transmit information about your usage to a server and are combined with Cookies to track the activity of a particular browser on a specific device. Note that you can manage Cookies through your browser settings.
C. Information from Third-Party Sources
In order to provide you with the Promenad app we may collect information from third-party sources, such as social networks or gaming platforms, with your permission or as authorized by law. If we collect your personal information from these sources without your awareness, we will make reasonable efforts to inform you about the collection and the circumstances surrounding it. Additionally, the Promenad app may contain third-party plug-ins and links to external sites, including our Third Party Distributor Platforms. We recommend reviewing the privacy policies of these third-party operators to learn about their data collection, use, and disclosure policies. We cannot be held responsible for the services provided by third-party sites, plug-ins, or services integrated with the Promenad app. For a complete list of these third-party sites, plug-ins, or services, please send an email to info@promenad.app
04 | DISCLOSURE OF INFORMATION
When using the Promenad app, you acknowledge and consent to the potential disclosure of your Personal Data to third-party service providers, such as account administration providers, analytics companies, website crash reporting providers or customer support providers. These third-party service providers are required to maintain a level of privacy protection similar to that provided in this Privacy Policy.
We may share your Personal Data with various parties, such as our team, external consultants, contractors, agents, and Related Undertakings, as well as potential investors and financiers. Additionally, we may disclose your Personal Data to government and regulatory authorities, or third parties with your consent. We may also share your Personal Data when required by law or to prevent harm.
05 | SECURITY OF PERSONAL DATA
Protecting your Personal Data is a top priority for us, and we have put in place appropriate technical and organizational measures to safeguard it against misuse, loss, and unauthorized access, modification, or disclosure. However, please note that no security measures can guarantee complete protection, and we cannot be held liable for any breaches of security or unauthorized access, modification, or disclosure of your Personal Data by third parties. Nevertheless, we are committed to reporting any data breaches that could affect your rights and freedoms to the relevant supervisory authority and to you if the breach poses a significant risk. Once we no longer need your Personal Data, we will take steps to erase or anonymize it, except if we're required by law to retain it for a longer time. Our processing of your Personal Data is subject to the European Union's General Data Protection Regulation, which lays out the rules for handling personal data in the EU. We are dedicated to complying with these requirements and ensuring the security and privacy of your Personal Data.
06 | USER RIGHTS
Personal Data Access, Correction and Deletion
We are committed to protecting your personal information in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR). If you have any requests regarding your Personal Information, please reach out to us. We strive to provide you with prompt access, correction, or deletion of your data, subject to certain exceptions.
Under the GDPR and other relevant laws:
1. You have the right to access or correct the Personal Information we hold about you;
2. You can request the deletion of Personal Data that is no longer used for a legitimate purpose;
3. You are entitled to receive a readable copy of all the Personal Data we hold about you and request restricted processing of your Personal Data while any complaints or concerns are being resolved. There is no fee for making an access request, but we may charge an administrative fee for providing a copy of your Personal Data. To protect your privacy, we may require you to provide identification before releasing the requested information.
To exercise your rights regarding your data, including access, correction, deletion, requesting a readable copy, and initiating restricted processing of your Personal Data, please submit a request via email to info@promenad.app
Your request will be promptly processed and your data will be permanently deleted within 30 days.
Unasubscribing
Under the GDPR and ePrivacy Regulation, you have the right to opt-out from direct marketing. If you wish to exercise this right, you can modify or withdraw your consent at any time by sending an email to info@promenad.app or by clicking on the 'unsubscribe' link in any direct marketing communication. It's important to note that some non-marketing related messages related to your account will be sent automatically as part of your use of the Promenad app. As a result, you may not be able to unsubscribe from receiving such messages.
Children
We are committed to protecting the privacy of children and do not knowingly collect personal information from individuals under 18 years of age without the consent of their parent or legal guardian. If you are a parent or legal guardian who believes that we have collected personal information from your child without your consent, please contact us immediately at info@promenad.app
07 | CHANGES TO THE POLICY
We reserve the right to update and modify this Privacy Policy at our discretion. Any changes will take effect immediately upon posting the revised Privacy Policy on our website. By continuing to use the Promenad app after we post the revised policy, you agree to its terms, except where we are required by law to obtain your explicit consent. It is your responsibility to review this policy periodically and stay informed about any updates or changes.
08 | APPLICABLE LAW AND JURISDICTION
This Privacy Policy shall be governed and construed in accordance with the laws of Sweden. Any dispute arising under or related to this Privacy Policy shall be resolved exclusively by the courts of Stockholm, Sweden.
09 | CONTACT INFORMATION
Please feel free to contact us if you have any questions or complaints regarding our Privacy Policy.
info@promenad.app
Last updated November 22, 2023